Positioning a sustainable brand
Global brand design
As one of the most innovative flooring companies in the world, there’s a good chance Interface is under your feet right now. Our relationship with Interface goes back years. In fact, we played a major role in shaping this iconic brand and positioning it as a leader in sustainability in over 110 countries. We led Interface’s global rebrand across six continents to develop a full brand identity which reflected the brand’s close relationship with nature. The output included a new logo, font and colourways as well as the creation of global brand guidelines which are used by all internal teams around the world to ensure the brand is consistently represented.